Toys 'R Us will match online prices in stores - FOX 13 News

Toys 'R Us will match online prices in stores

Posted: Updated:

WAYNE, N.J. (AP) -- With 120 days to spare, many people from coast to coast are well into their holiday shopping. Toys 'R Us will start matching some online prices in its stores as it begins to gear up for the crucial holiday shopping season.

The toy seller already matches other retailers' in-store prices. But it is expanding the offer to include online prices as well. A growing number of retailers, including Target and Best Buy, are offering to match online prices to stop customers from browsing in their stores and then buying items more cheaply online, a trend known as "showrooming."

Getting customers into stores — and spending money — is particularly important during the holiday quarter, during which retailers make 40 percent or more of annual revenue.

Privately held Toys R Us, based in Wayne, N.J., says it will match prices at websites including those of Wal-Mart, Target, Amazon.com excluding those sold through the third-party Amazon Marketplace, Best Buy, Sears and others.

"We want to take away any concerns our customers might have about maximizing their budgets," said Chief Merchandising Officer Richard Barry.

___

Online: toysrus.com/pricematch

  • Good Day ArchiveMore>>

  • Back to School Jamboree with Hosea Feed The Hungry

    Back to School Jamboree with Hosea Feed The Hungry

    Hosea Feed the Hungry will host their annual Back to School Jamboree on Sunday, July 13, 2014 from 10:00 a.m. until 3:00 p.m. at Turner Field. Children will receive a backpack filled with school supplies.

    Hosea Feed the Hungry will host their annual Back to School Jamboree on Sunday, July 13, 2014 from 10:00 a.m. until 3:00 p.m. at Turner Field. Children will receive a backpack filled with school supplies.

  • Good Day Atlanta

    Will they melt? Good Day tests Walmart ice cream sandwiches

    Will they melt? Good Day tests Walmart ice cream sandwiches

    Tuesday, July 29 2014 10:48 AM EDT2014-07-29 14:48:05 GMT
    A summertime treat makes headlines for its reported unusual longevity. A mom in Cincinnati, Ohio told WCPO-TV that she left her son's Walmart ice cream sandwich outside overnight- and it never fully melted!
    A summertime treat makes headlines for its reported unusual longevity. A mom in Cincinnati, Ohio told WCPO-TV that she left her son's Walmart ice cream sandwich outside overnight- and it never fully melted!
  • Citizens concerned over Fulton County road

    Citizens concerned over Fulton County road

    Tuesday, July 29 2014 10:44 AM EDT2014-07-29 14:44:05 GMT
    A local advocate group says their part of town has been neglected for years by the Georgia Department of Transportation. The group "Citizens for Better Roads in South Fulton County" says finally, improvements are coming to I-285 where they live.
    A local advocate group says their part of town has been neglected for years by the Georgia Department of Transportation. The group "Citizens for Better Roads in South Fulton County" says finally, improvements are coming to I-285 where they live.
Powered by WorldNow

FOX 13 / WTVT-TV
3213 West Kennedy Blvd.
Tampa, Florida 33609
Main: (813) 876-1313
Newsroom: (813) 870-9630
Fax: (813) 871-3135

Didn't find what you were looking for?
All content © Copyright 2000 - 2014 Fox Television Stations, Inc. and Worldnow. All Rights Reserved.
Privacy Policy | Terms of Service | Ad Choices