More tourists visited Florida last year than any other year in history, according to visit Florida, the state's marketing agency.
Nearly 90 million people vacationed here last year, up two percent from 2011.
Visit Florida, the state's quasi-public marketing arm, estimated in its annual report that 10.2 million overseas visitors and 3.6 million Canadians came to the Sunshine State in 2012. The firms said tourism- and recreation-related taxable sales increased 6.9 percent.
The agency reported the number of domestic visitors to Florida increased by 1.2 percent while more than 20 million Floridians took vacations inside the state's borders.
More than three million Canadians came here, which is 10 percent of Canada's entire population.
Visit Florida president Will Seccombe believes there's no reason we couldn't top the record numbers this year.
"I don't think 89.3 million visitors that we had in 2012 is a high point for the Florida tourism industry. I think there's a real opportunity for the industry to continue to grow and provide jobs for Floridians and exceptional experiences to travelers around the world," Seccombe said.
Tourism is one of Florida's most important economic drivers, with more than 1 million people employed in a variety of industry-related jobs.
FOX 13 / WTVT-TV
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