It all started with a guy from the Fishtown section of Philadelphia who was trying to help his niece with a video project to make her laugh.
The project has since quickly turned into a social media campaign against bullying and it has people across the nation doing what's now known as the "Syboll."
Syboll says he was bullied growing up in Philadelphia back in the 80s. Back then, Syboll says being gay wasn't tolerated.
"How horrible it feels to go into school and have someone make fun of you every single day and come home and cry," Syboll told FOX 29's Stephanie Esposito.
Syboll kept making his videos, but began to infuse a lesson into them and, of course, his signature face.
He says the response was almost instant, with thousands of photos flooding Facebook and Twitter from fans across the country.
With his new fame, Syboll has been giving out t-shirts and buttons just to spread his message of tolerance and anti-bullying.
You can see Syboll Friday morning on FOX 29's Good Day Philadelphia.
We stay unsettled through the first half of Saturday. Cooler air moves in late weekend with a nice stretch of weather beginning Sunday.
There may be some showers around tonight as we stay mostly cloudy and humid. Clouds hang on Saturday with some early rain but it'll turn much cooler and less humid throughout the day. High temperatures will only be in the low to mid 70s.
The sun returns for the second half of the weekend with a breezy and nice Sunday. Temperatures slowly warm next week as we enjoy days of sunshine and pleasant late summer weather.