Rick Scott came out of nowhere to run for governor of Florida. He spent more than $73 million of his own money to run for the highest office in the state.
He swamped Alex Sink's $17.4 million in contributions, and set the record for the most expensive race in state history.
Back in 2010, Scott said he needed to spend that kind of money to introduce himself.
But now Politico.com reports that Governor Scott is planning to shatter his own record, through contributions, or his own checkbook.
Sources tell Politico that Governor Scott's re-election campaign budget is $100 million, and that in itself is revving up his supporters.
LINK: Scott plans $100 million campaign vs. Crist
To put it perspective, Scott's potential challenger Charlie Crist is known as a fundraising machine -- and he topped out at nearly $25 million when he ran for governor.
To some degree, Governor Scott changed the game in Florida. In 2010, he won by blasting state airwaves on a whole other level.
People came to know Rick Scott through his TV ads. then the presidential candidates came along and spent even more.
The next governor race's may raise that bar yet again.
Sources also told Politico that Scott is trying to develop a new database system. He wants the same kind of get-out-the-vote effort that helped the Obama campaign win Florida in November.
FOX 13 / WTVT-TV
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